Works of Absolut Iyer

Moisturizer Controversy

2010-03-09T21:02:00.001-08:00

Client: Zela Health Club

Canine Controversy

2010-03-09T21:00:00.000-08:00

Client: Zela Health Club

Members are requested not to come to the gym when they are on 'Heat'. They, meaning the pets of course.

BMW Controversy

2010-03-09T20:58:00.000-08:00

Client: Zela Health Club

Malini (news anchor) the one take wonder does another fantastic take to make this video come out the way it has!

Hooters Controversy

2010-03-09T20:53:00.000-08:00

Client: Zela Health Club

This was for the launch of a Luxury Health Club in Bangalore. We created a series of controversies to get people talk about the brand. This was a viral campaign.

Fart Express

2009-02-13T02:11:00.000-08:00

Anti Pollution Campaign
Duration: 90 Seconds
Cast: Mugil, Surya
Music: Vanessa Mae

This was a fun ad that I conceptualized, directed and shot as part of a college project. Thank you Mugil for all the running, Surya for that breathtaking stunt and Chenthil my man for riding the bike with me and my camera all the way.

PITA- Music Video

2009-02-12T05:45:00.000-08:00

This was a music video that I shot in Madras back in 2004 for a band called Powder In The Ashtray. Shot the entire video in just over a day. Vishal, Sidharth, Rodney, Jithesh, Nithya, Abhinaya, Deepika thank you guys. (Though would have liked a bit of peace and quiet during the shoot).

Indian Terrain - Brand Film

2009-01-27T23:18:00.000-08:00

Client: Indian Terrain
Audio Visual
Duration: 00:59 Seconds

Indian Terrain was one brand that I enjoyed working with. This brand film was used for an event of theirs. Robert Antony (Robbie) had written the copy for this film. The pictures used in this film was shot by Dave Banerjee (DDB) and Sourabh. The plan that I had was to give it an old movie trailor feel with the sound of the projector in the background and give it a slightly more scratchy feel. After spending quite a number of hours in the edit studio, this was the final product. A film that's pretty close to my heart and one of my favorites.

Y-Scream

2009-01-27T20:41:00.000-08:00

Client: Wonder La
Medium: Film
Duration: 00:31 Seconds

The third and final ad in the series. Y-Scream was a pretty wild ride. During the shoot, we didn't have enough supporting actors for the court scene, so you can actually see my friend Urvi and I do a cameo:)

Insanity

2009-01-27T19:41:00.000-08:00

Client: Wonder La
Medium: Film
Duration: 00:30 Seconds

This ad was for a ride called Insanity and the second in the series.

Twister

2009-01-27T07:38:00.000-08:00

Client: Wonder La
Medium: Film
Duration: 00:27 seconds

This is an ad for Wonder la, an amusement park in Bangalore. This ad is the first in a series of three that was done. The idea was to promote the best rides of the park in a manner that would leave people squeaking for more.