Tuesday, March 9, 2010
Canine Controversy
Client: Zela Health Club
Members are requested not to come to the gym when they are on 'Heat'. They, meaning the pets of course.
BMW Controversy
Client: Zela Health Club
Malini (news anchor) the one take wonder does another fantastic take to make this video come out the way it has!
Hooters Controversy
Client: Zela Health Club
This was for the launch of a Luxury Health Club in Bangalore. We created a series of controversies to get people talk about the brand. This was a viral campaign.
Friday, February 13, 2009
Fart Express
Anti Pollution Campaign
Duration: 90 Seconds
Cast: Mugil, Surya
Music: Vanessa Mae
This was a fun ad that I conceptualized, directed and shot as part of a college project. Thank you Mugil for all the running, Surya for that breathtaking stunt and Chenthil my man for riding the bike with me and my camera all the way.
Thursday, February 12, 2009
PITA- Music Video
This was a music video that I shot in Madras back in 2004 for a band called Powder In The Ashtray. Shot the entire video in just over a day. Vishal, Sidharth, Rodney, Jithesh, Nithya, Abhinaya, Deepika thank you guys. (Though would have liked a bit of peace and quiet during the shoot).
Tuesday, January 27, 2009
Indian Terrain - Brand Film
Client: Indian Terrain
Audio Visual
Duration: 00:59 Seconds
Indian Terrain was one brand that I enjoyed working with. This brand film was used for an event of theirs. Robert Antony (Robbie) had written the copy for this film. The pictures used in this film was shot by Dave Banerjee (DDB) and Sourabh. The plan that I had was to give it an old movie trailor feel with the sound of the projector in the background and give it a slightly more scratchy feel. After spending quite a number of hours in the edit studio, this was the final product. A film that's pretty close to my heart and one of my favorites.
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